London Exhibitor List

2 Little Legs

Stand: E23

2 Little Legs is the the home of award winning, luxury, handmade children's clothing. All products are designed and handmade in Hertfordshire

Aggie and flo

Stand: D42

On the spot personalised wooden nursery and children's room decor.

Aptamil

Stand: B41

Aptamil is the Number 1 Brand for Follow on Milk in the UK.* Aptamil provides a wide product offering for whatever your needs might be, from powdered formulations to our more convenient formats** for on the go such as Ready to Drink. **IRI Infoscan total market MAT w/e 27/05/2023 domestic volume sales for Aptamil Follow On Milk Total UK **More convenient than powdered formulations

Art By Law

Stand: C20

We produce images from the heart with great sensitivity and understanding to all of our client's needs, striving to be the best in our field.

Babies in Essex

Stand: C30

Our aim is to provide high class, luxury, and traditional babywear worldwide. We believe that all babies should be dressed as cute as their personalities, without breaking the bank of Mum and Dad!

Baby Brezza

Stand: D11

The most advanced way to automatically make a warm, formula bottle instantly. No measuring, no mixing, no fuss. *Brought to you by Cheeky Rascals

Baby J’s

Stand: D23

Genuine baltic amber jewellery and more...

Baby Planet

Hassle-free shopping for all the top brands at the best prices.

BabyBjörn

Stand: B55

We develop good, functional and safe products for very young children. *Brought to you by Baby Planet

BeSafe

Stand: B70

*Brought to you by Baby Planet.

Bibbilyboo

Stand: F22

Beautiful award winning bibs with a unique waterproof barrier composed of child friendly fabrics

Bookworms Ltd

Stand: D41

Bookworms make reading more affordable for children all over the UK

Carifit

Stand: A29

Our game-changing carrier is designed to help you and your baby bond and move together–your way. Perfect for both day-to-day use and for working out, Carifit is the only carrier you need to support you and your baby safely and comfortably.

Cells4Life

Stand: B9

Cells4Life is the leading umbilical cord blood stem cell bank in the UK. Find out how your baby's stem cells could help if they need treatment in the future.

Charley’s Wild World

Stand: E9

Eco-friendly sustainable childrenswear made in the UK

Cheeky Rascals

Stand: D11

Making parenting easier with unique baby products from across the globe. Discover our range of clever sleep essentials including Owlet, Rockit and Love To Dream.

Cheshire Bakes

Stand: B6

Cheshire Bakes specialises in brownies, blondies and treats that are baked fresh and delivered nationwide — the perfect way to surprise someone or simply treat yourself.

Chicco

Stand: C58

Chicco offers a wide range of baby essentials, including cribs, pushchairs, and toys. With over 60 years of expertise, Chicco supports families through every precious moment, providing safe, practical, and stylish solutions to make parenting a little easier. *Brought to you by Baby Planet

Cosatto

Stand: C40, C50

Cosatto are saving the world from boring baby stuff with our range of high quality nursery products. *Brought to you by Baby Planet

Cow & Gate

Stand: C42

Trusted for over 100 years, we’re proud to have fed 5 generations of Britain’s babies. We offer our highest quality products, including our Award-Winning Follow-on milk Value Pack, in powders and ready to drink liquids – enriched with everything they need and nothing they don’t (like palm oil or artificial preservatives).

Cuddily Club

Stand: E36

Cuddledry

Stand: F24

Bestseller since 2006 - multi award winning Cuddledry towels make baby bathtime safe & stress free - for newborn to age 6.

Cybex

Stand: C60, C65

Safety, design and functionality characterize our infant car seats, high back boosters and strollers. *Brought to you by Baby Planet.

Egg

Stand: A40

Designed in the UK with luxurious fabrics and materials to create the ultimate in comfort, safety and style. *Brought to you by Baby Planet

Foldimats

Stand: D39

As well as being supportive and safe our mats are also very practical, and not forgetting stylish. No rolling, no breaking apart!

Future Life

Stand: F41

A friendly, professional and hassle-free will writing service to families across the UK.

Green Chef

Stand: D30

The recipe box with 5 diet options to choose from each week. Take your pick from keto, lower carb, flexitarian, vegan and vegetarian.

Hello Fresh

Stand: A22

The UK's leading recipe box. Delivering all the fresh ingredients and step-by-step recipe cards to your door. Dinner is solved.

iCandy

Stand: A80 & A90

With unsurpassable levels of quality and world-class engineering, we create the perfect travel system for your baby. *Brought to you by Baby Planet.

Ickle Bubba

Stand: E50, E55

An award-winning brand, determined to make parenting easier by understanding the demands of modern family life. *Brought to you by Baby Planet.

Joie

Stand: B60

Joie is committed to the highest standards of design, engineering and safety in our extensive range of pushchairs, car seats, and in home gear. *Brought to you by Baby Planet

Joolz

Stand: B40

Ergonomically designed pushchairs and accessories inspired by the everyday moments of parenthood. *Brought to you by Baby Planet.

Katkin

Stand: E7

For uncompromising cat parents who want the best, KatKin goes hardcore for cat health.

Kente Kids

Stand: B14

Our product designs are inspired by our rich Ghanaian traditions and incorporate the vibrant and intricate patterns of Kente cloth. We believe in celebrating diversity and fostering a sense of pride and identity in children through our thoughtful crafted pieces.

Lilith Loves Henry

Stand: F40

We are a leading teething, baby weaning and baby accessories company in the UK. Selling a wide range of teething toys, baby weaning products, baby accessories and BIBS dummies.

Little Acorns

Stand: E60

Discover our huge selection of Little Acorns Nursery Furniture. *Brought to you by Baby Planet.

Love to Dream

Stand: D11

Global award winning swaddle to help your family achieve a better night’s sleep. *Brought to you by Cheeky Rascals

Maali & Co

Stand: E33

Maali & Co specialises in Calm, Minimalist baby clothing & accessories, thoughtfully designed to bring a sense of tranquility and ease to the beautiful journey of parenthood.

Macmillan

Stand: B44

Because cancer can affect your life in so many ways, we do whatever it takes to give people the support they need.

MAM

Stand: B20

Baby products unique in design and function to support the individual development of every child.

Mamas & Papas

Stand: C70, D70, E65 & E70

The iconic brand with 35 years experience providing expertise to new parents and their families. *Brought to you by Baby Planet.

Marbra

Stand: C34

Where comfort meets confidence Leakproof Support for Every Stage of Motherhood

Massage the Senses

Stand: A26

We create online packages for pregnancy and new mums to take time out and feel confident in parenting style that suit you

Maxi-Cosi

Stand: D55

The leading brand in car seats and pushchairs. Choose for safety, comfort and design. *Brought to you by Baby Planet.

Mee-go

Stand: D45

Stress-free travel with baby and toddler, plus nursery furniture to create your perfect dream nursery. *Brought to you by Baby Planet.

Mini First Aid

We are the UK’s largest paediatric first aid provider, training over 2000 families every single week. Started from a kitchen table in 2014, Mini First Aid now have over 70 franchises nationwide, offering high quality, engaging and memorable first aid training. In 2021 BBC Dragons’ Den star Sara Davies saw the huge potential in Mini First Aid, and came onboard as an investor and adviser.

Mini Moments

Stand: E12

Moonbow Castings

Stand: C43

Here at Moonbow Castings we speciailse in life casting. This is an amazing process that allows moments in time to be captured and transformed into beautiful keepsakes to treasure forever. By casting the human body or even an object absolutely anything is possible.

Mumba Bra

Stand: B12

The pregnancy and nursing bra REVOLUTION. Supporting You - In More Ways Than One. Fabric that adjusts as you grow, giving you perfect everyday comfort. Plus 3 smart features to aid breastfeeding.

MuslinZ

Stand: D25

A high quality range of muslin squares, swaddles & more at great prices.

My Little Miracle

Stand: B42

Our products are more than just skincare; they are a symbol of love, nurturing, and the precious bond between parent and child.

Natal Active

Stand: D31

Award-winning, stylish and supportive activewear for pregnant and breastfeeding mums.

Nature’s Divine

Stand: C35

Nature’s Divine is proud to value itself as a vegan, cruelty-free, and eco-friendly brand with a range of products from oils and balms for babies through to products for mums and dads. We care for babies’ special skincare needs, so having natural and organic ingredients is essential.

Neutrum Bear

Stand: F45

After finding it difficult to find gender neutral products, that weren't solely grey or white, we set out to change this trend allowing mums, dad, friends, family or work colleagues to buy beautifully handpicked collections whether they know the gender of their baby or not!

Newborn Memories

Stand: E18

The first week of your baby’s life is unique, magical and a life changing time. As newborn specialists and a super father & daughter team, we know how quickly your baby will change. You only get one chance to capture your baby as they are right now, and once it’s gone you can never get that time back.

Nonna Tonda

Stand: E32

Each week we deliver fresh pasta and delicious sauces to your door, ready to cook and eat in under 5 minutes. It really is that simple.

Nuna

Stand: B65

Inspired by the clean lines and ingenuity of Dutch design, Nuna baby gear is easy, safe and flexible. *Brought to you by Baby Planet

Obaby

Stand: D65

Award winning nursery and toddler furniture, made by our family for yours. Our collections feature cot beds, matching room sets, nursery chairs, toddler beds, strollers and accessories. *Brought to you by Baby Planet

Oscha Slings

Stand: D24

At Oscha we want to share our passion for baby carrying, and all its proven benefits, by bringing you ethically made baby slings that bring colour and style to your baby carrying journey - Oscha slings are baby carriers you will love to use.

Owlet

Stand: D11

The award-winning baby monitor which tracks heart rate, oxygen levels and sleep trends on your smartphone from anywhere. *Brought to you by Cheeky Rascals

Oyster

Stand: A45

Discover the revolutionary and award-winning Babystyle Oyster 3 collection. *Brought to you by Baby Planet.

Peg-Pérego

Stand: D50

Since 1949 we have focused solely on creating products for children. We like to think that many families have chosen our goods because we too are a big family. Everyone contributes their specific skills and know-how to the success of a joint project. *Brought to you by Baby Planet

Pillow T

Stand: F30

Have all the comfort with our T-shaped pregnancy pillow for pregnant women in UK that gives comfort, restful and relaxing moments throughout the journey of pregnancy.

Pure Pet Food

Stand: E11

Show your dog just how loved they are with tasty, wholesome, healthy dog food.

Purflo

Stand: B31

Purflo is the UK’s original baby safe sleep brand started by concerned new parents who wanted to create cleaner, safer and healthier sleeping environments for babies.

Riverford Organic Farmers

Stand: E8

Proper farmers with mud on our boots, we grow & deliver 100% organic veg boxes. Ready to #LiveLifeontheVeg?

Rockit

Stand: D11

At Rockit HQ, we’re on a mission to help babies sleep. The new rechargeable Rockit stroller rocker and our other award winning sleep aids are making life easier for exhausted parents all over the planet. *Brought to you by Cheeky Rascals

Silver Cross

Stand: A70

Silver Cross pushchairs, car seats, prams & nursery furniture will give your baby the best start in life. Buy from a trusted British brand. *Brought to you by Baby Planet

Something Special

Stand: A35

We make beautiful personalised gifts, all made to order. Choose your own colour scheme and design to give something special.

Sue Greetham Photography

Stand: E25

Sue is one of the UK’s leading newborn, baby, children and family photographers working from her home studio in Orpington.

Sweet Dreamers

Stand: F20

Multi-award winning baby sleep products including Ewan the dream sheep. Experts in creating well-loved sleep soothers for 1000s of families across the world.

Tails.com

Stand: B2

Tailored dog food, based on your dog's unique nutritional needs and delivered to your door each month.

TFK

Stand: A50

Our strollers are the perfect companions for all active, outdoor enthusiastic parents! *Brought to you by Baby Planet

The Cloth Nappy Store

Stand: D25

Providing a more sustainable option by moving away from single-use items is the way to a brighter, cleaner, greener future.

The Sleep Nanny

Stand: E4

A good nights sleep is priceless! The Sleep Nanny® is funded by a wife, a mother of two, best selling author, speaker and trainer, Lucy Shrimpton.

The Washable Nappy Company

Stand: D38

Independent cloth nappy shop selling a huge range of high end reusable nappy brands (Mother-ease, TotsBots, Bumgenius, Little Lambs, Close Parent). Nappies needn't cost you the earth! Advice on how to use, choose and wash successfully. Plus a range of reusable eco baby related products including washable wipes, breast pads. toddler night nappies and training pants.

Things Happen

Stand: F28

Specialising in financial advice and insurance for new parents.

Thule

Stand: C55

A Thule stroller is perfect for getting around comfortably. Anywhere, anytime, any season. *Brought to you by Baby Planet.

Tracy’s Treasured Keepsakes

Stand: C22

At Tracy's Treasured Keepsakes, I transform those clothes that you can't bring yourself to part with, into a beautiful keepsake to treasure for years to come. Whether it's those old baby clothes, school or work uniform and clothes that belonged to a loved one.

Venicci

Stand: B50

Designed to provide solutions to the reality of life with a baby. We deliver on style, performance and safety. *Brought to you by Baby Planet.

Venture Photography Eton

Stand: C32

We design bespoke and exquisite pieces of personalised framed art to capture your family's unique story.

Verisure

Stand: B2

Secure your home with Verisure alarm systems.