Exhibitors List Background

London Exhibitor List

Take a look at some of the amazing brands you'll find at the show, with even more to be announced soon!

2 Little Legs

2 Little Legs

Stand: E23

Clothing

2 Little Legs is the the home of award winning, luxury, handmade children's clothing. All products are designed and handmade in Hertfordshire

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4Mom

4Mom

Stand: A27

*Brought to you by Little Poppets

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Aiyana Holistic Services Ltd

Aiyana Holistic Services Ltd

Stand: C39

Pregnancy Services Wellness

Aiyana Holistic Services prides themselves on advocating, supporting and facilitating families with an individualised and holistic approach to their care throughout a momentous time in their lives.

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Alessandra Reli

Alessandra Reli

Stand: E19

Maternity Wear

For women, continually updating our wardrobe with every weight fluctuation is not only costly but also extremely wasteful, not to mention the loss of identity that goes along with it. Alessandra Reli is a conscious fashion boutique for all women and all lifestyles beyond just motherhood. Inspired by three generations of Italian women, we're creating timeless pieces that are practical and stylish and designed to grow with you through all stages of your life. We are an inclusive, family orientated business which celebrates our Italian heritage.

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Aptamil

Aptamil

Stand: B41

Food

Aptamil is the Number 1 Brand for Follow on Milk in the UK.* Aptamil provides a wide product offering for whatever your needs might be, from powdered formulations to our more convenient formats** for on the go such as Ready to Drink. **IRI Infoscan total market MAT w/e 27/05/2023 domestic volume sales for Aptamil Follow On Milk Total UK **More convenient than powdered formulations

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Ardo

Ardo

Stand: E12

Feeding Feeding Accessories Pregnancy

ARDO breastfeeding products offer optimal support while expressing and storing breastmilk.

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Art By Law

Art By Law

Stand: D34

Photography

We produce images from the heart with great sensitivity and understanding to all of our client's needs, striving to be the best in our field.

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Babies in Essex

Babies in Essex

Stand: C30

Accessories Clothing

Our aim is to provide high class, luxury, and traditional babywear worldwide. We believe that all babies should be dressed as cute as their personalities, without breaking the bank of Mum and Dad!

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Baby Bamboo

Baby Bamboo

Stand: E2

Clothing

Beautiful bamboo products designed and crafted in the UK by parents that are dedicated to providing families with comfort, quality and sustainability

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Baby Brezza

Baby Brezza

Stand: D11

Feeding

The most advanced way to automatically make a warm, formula bottle instantly. No measuring, no mixing, no fuss. *Brought to you by Cheeky Rascals

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Baby D & Baby Cosy Organic Wear

Baby D & Baby Cosy Organic Wear

Stand: C42

Clothing

In the heart of bustling downtown, there stood a quaint little store called BabyD Kids. It was known far and wide for its unique and stylish clothing designed exclusively for children. The store was a dreamland for parents looking to dress their little ones in the most adorable and fashionable outfits.

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Baby J’s

Baby J’s

Stand: D23

Accessories

Genuine baltic amber jewellery and more...

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Baby Planet

Baby Planet

Accessories Bedroom Car seats Furniture Pushchairs Strollers Travel

Hassle-free shopping for all the top brands at the best prices.

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BabyBjörn

BabyBjörn

Stand: B55

Accessories Bath Gifts

We develop good, functional and safe products for very young children. *Brought to you by Baby Planet

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Bertie & Me

Bertie & Me

Stand: B14

I have spent a lot of time searching for boys clothing that isn't really 'boyish'. This is how Bertie and Me was born! I am a lover of neutral clothing but really struggled to find items I liked for my boys, now here we are with our own clothing line! Don't worry, there is lots for the girls too!

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Bibbilyboo

Bibbilyboo

Stand: F22

Accessories

Beautiful award winning bibs with a unique waterproof barrier composed of child friendly fabrics

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Borro

Borro

Stand: F27

Clothing Eco-friendly

Get the best organic baby and kids' brands at a fraction of the price by renting them! Save on average £750/year by renting and the CO2 equivalent of over 1000 disposable nappies! Free returns, no charge for stains and a completely flexible subscription to suit you.

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Bright Apple Photography

Bright Apple Photography

Stand: E18

Photography

Bright Apple Photography is an award winning photographer specialising in family and newborn photography in Surrey.

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Bubble Tots

Bubble Tots

Stand: F26

Clothing

At Bubble Tots, we understand the joy of watching your little ones in the water. Yet, we know the struggles of traditional swimwear. That's why we created the Bubble Tots Easy-Zip Thermal Swimsuit, offering comfort, convenience, and warmth for your baby's swim.

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CARI / Maternity & Postpartum Clothing

CARI / Maternity & Postpartum Clothing

Stand: C21

Maternity Wear

Designed to flatter: Elevated contemporary pieces, in beautiful fabrics, and a design ethos inspired by modern motherhood, CARI is a mother-founded small fashion brand that stands apart for quality. Discover our timeless collection of maternity, breastfeeding and postpartum styles.

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Cells4Life

Cells4Life

Stand: A25

Health Pregnancy

Cells4Life is the leading umbilical cord blood stem cell bank in the UK. Find out how your baby's stem cells could help if they need treatment in the future.

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Cheeky Rascals

Cheeky Rascals

Stand: D11

Accessories Newborn Essentials Sleep

Making parenting easier with unique baby products from across the globe. Discover our range of clever sleep essentials including Owlet, Rockit, Izmi and Love To Dream.

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Clover and Bear Ltd

Clover and Bear Ltd

Stand: D37

Clothing

Through Clover and Bear I have created a place to shop from the comfort of your own home while your babies are sleeping. To bring together all the things I love and look for when buying for my own children…quality, style and comfort.

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Cosatto

Cosatto

Stand: D50

Accessories Pushchairs

Cosatto are saving the world from boring baby stuff with our range of high quality nursery products. *Brought to you by Baby Planet

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Costco

Costco

Stand: D32

Accessories

Join the club & start saving!

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Cuddledry

Cuddledry

Stand: D19

Accessories Bath Gifts

Bestseller since 2006 - multi award winning Cuddledry towels make baby bathtime safe & stress free - for newborn to age 6.

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Cybex

Cybex

Stand: C65, D65

Accessories Pushchairs

Safety, design and functionality characterize our infant car seats, high back boosters and strollers. *Brought to you by Baby Planet.

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Daddy and I

Daddy and I

Stand: C41

Daddy and I are proud to introduce our premium quality leather backpack and accessories, designed with dads in mind.

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Didofy

Didofy

Stand: B70

Pushchairs

Master-engineered, high quality, beautifully sleek, safe and modern pushchairs. *Brought to you by Baby Planet.

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Dingle Dangle

Dingle Dangle

Stand: B9

Home

Fun, fresh and innovative nursery products for modern parents. Creators of the Dingle Dangle.

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Doona

Doona

Stand: A26

Car seats Carriers Pushchairs Strollers

Doona is a visionary company committed to improving and simplifying the lives of parents and their babies by introducing innovative products and solutions.

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Eden’s Bloom

Eden’s Bloom

Stand: E33

Food

A revolutionary new baby and toddler food range, that is freeze-dried to lock-in all the goodness of the raw ingredients. The Stage 1, 2 and 3 food pouches are made from whole fruits, vegetables, and grains that have been sustainably sourced from around the world. The natural ingredients are freeze-dried to retain essential vitamins and minerals, then combined to create delicious nutritious complete meals for littles ones age 6+ months.

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Egg

Egg

Stand: A45

Accessories Pushchairs

Designed in the UK with luxurious fabrics and materials to create the ultimate in comfort, safety and style. *Brought to you by Baby Planet

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Family Corner

Family Corner

Stand: B42

Advice Charity Classes

Family Corner is the family arm of the Early Years Alliance, providing expert advice and support on children's early learning and development. We offer a series of free, friendly, and interactive virtual sessions to help parents and carers better understand their child's development and how they can support early learning in the home environment.

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Finnsøn

Finnsøn

Stand: C20

Changing bags

Multi-award winning sustainable changing bags and accessories for eco-conscious parenting

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Foldimats

Foldimats

Stand: D39

Accessories

As well as being supportive and safe our mats are also very practical, and not forgetting stylish. No rolling, no breaking apart!

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Fraupow

Fraupow

Stand: D20

Feeding Feeding Accessories

Fraupow provides innovative breast pumps, breastfeeding products, and support services tailored for new mothers, empowering their breastfeeding journey

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Future Life

Future Life

Stand: F41

Classes & Advice

A friendly, professional and hassle-free will writing service to families across the UK.

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Great Ormond Street Children’s Hospital

Great Ormond Street Children’s Hospital

Stand: E9

This extraordinary hospital has always depended on charitable support, and every day is a chance for you to make a difference. Discover the impact we make with your help and support.

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Green Chef

Green Chef

Stand: D30

Services

The recipe box with 5 diet options to choose from each week. Take your pick from keto, lower carb, flexitarian, vegan and vegetarian.

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Guide Dogs

Guide Dogs

Stand: D35

Charity

Guide Dogs is here to help people with sight loss across the UK, live the life they choose.

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Hamilton Wallis Nannies and Household Staff

Hamilton Wallis Nannies and Household Staff

Stand: D18

Services

At Hamilton Wallis we pride ourselves on providing a premier, domestic staffing and childcare services for your family and home, wherever life may take you.

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Hele Jelly Bean

Hele Jelly Bean

Stand: E41

Childrens Accessories & Functional Gifting. Oscar Wilde said 'Have nothing in your house that is not useful or beautiful'... We're on a mission to bring you both and ensure you never have to sacrifice style for practicality!

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Hello Fresh

Hello Fresh

Stand: B4

Food Health

The UK's leading recipe box. Delivering all the fresh ingredients and step-by-step recipe cards to your door. Dinner is solved.

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iCandy

iCandy

Stand: A80, A90, B80

Pushchairs

With unsurpassable levels of quality and world-class engineering, we create the perfect travel system for your baby. *Brought to you by Baby Planet.

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Ickle Bubba

Ickle Bubba

Stand: E55, E60

Accessories Pushchairs

An award-winning brand, determined to make parenting easier by understanding the demands of modern family life. *Brought to you by Baby Planet.

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Inglesina

Inglesina

Stand: C50

Car seats Carriers Pushchairs Travel

See the quality and benefits of Inglesina prams, travel systems and car seats for yourself. *Brought to you by Baby Planet

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Izmi

Izmi

Stand: D11

Accessories Carriers Child care

Discover award winning, expert designed Izmi baby carriers, ergonomic wraps and toddler carriers. *Brought to you by Cheeky Rascals

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Jane

Jane

Stand: C58

Accessories Car seats Feeding Pushchairs

We want to be with you now, and in the future, and to be part of all your memories. *Brought to you by Baby Planet.

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Joie

Joie

Stand: B60

Car seats Furniture Pushchairs

Joie is committed to the highest standards of design, engineering and safety in our extensive range of pushchairs, car seats, and in home gear. *Brought to you by Baby Planet

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Joolz

Joolz

Stand: B40

Accessories Pushchairs

Ergonomically designed pushchairs and accessories inspired by the everyday moments of parenthood. *Brought to you by Baby Planet.

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Julie Kay Belly Way

Julie Kay Belly Way

Stand: E35

Accessories Wellness

Preserve, protect and restore your body during and after pregnancy with support bracing designed by Physiotherapist Julie Kay

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Kabode

Kabode

Stand: F24

Bedding

Organic bedding, with style. Baby + Kids moses basket and double bed & everything in between.

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Lilith Loves Henry

Lilith Loves Henry

Stand: F40

Accessories Toys Weaning products

We are a leading teething, baby weaning and baby accessories company in the UK. Selling a wide range of teething toys, baby weaning products, baby accessories and BIBS dummies.

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Little Acorns

Little Acorns

Stand: E40

Furniture

Discover our huge selection of Little Acorns Nursery Furniture. *Brought to you by Baby Planet.

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Little Lifestyles

Little Lifestyles

Stand: C35

Services

Little Lifestyles offers a range of unique well-being and educational resources designed to encourage mindful engagement, inclusivity, learning through play, and a positive mindset in children. Our products help promote positive mental health in children from a young age, to provide them with the best possible start in their learning journey.

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Little Poppets & Co

Little Poppets & Co

Stand: A27 & B30

Accessories Bath Car seats Carriers Changing Feeding

Little Poppets is family owned and operated independent nursery store business based in Kent, supplying travel, bathtime, feeding essentials and more!

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Love to Dream

Love to Dream

Stand: D11

Accessories

Global award winning swaddle to help your family achieve a better night’s sleep. *Brought to you by Cheeky Rascals

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Macmillan

Macmillan

Stand: B44

Classes & Advice Health

Because cancer can affect your life in so many ways, we do whatever it takes to give people the support they need.

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MAM

MAM

Stand: B20

Accessories Feeding

Baby products unique in design and function to support the individual development of every child.

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Mama’s Boobie Box Ltd

Mama’s Boobie Box Ltd

Stand: E3

Accessories

With our unique gift boxes, the mum in your life can get what she truly needs, a practical gift that will help her breastfeeding journey. Our gift boxes have all the practical essentials for a breastfeeding mum, beautifully packaged in our colourful "Mama's Boobie Box".

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Mamas & Papas

Mamas & Papas

Stand: C70, D70, E70

Accessories Clothing Furniture Pushchairs

The iconic brand with 35 years experience providing expertise to new parents and their families. *Brought to you by Baby Planet.

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MANtenatal

MANtenatal

Stand: D24

Services

Our goal is simple... to help all fathers and birth partners be the #bestdadyoucanbe through our online courses that are designed by dads and endorsed by the NHS in the UK, along with Midwives & Doula's from around the world.

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Maxi-Cosi

Maxi-Cosi

Stand: C40

Accessories Furniture Pushchairs

The leading brand in car seats and pushchairs. Choose for safety, comfort and design. *Brought to you by Baby Planet.

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Mee-go

Mee-go

Stand: D45

Accessories Furniture Pushchairs Travel

Stress-free travel with baby and toddler, plus nursery furniture to create your perfect dream nursery. *Brought to you by Baby Planet.

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Mighty Birth Co.

Mighty Birth Co.

Stand: B2

Classes

Welcome to Mighty Birth Co. We're dedicated to transforming birthing experiences for the better. No matter your birth preference, we provide you and your birth partner with essential tools and knowledge through our inspiring hypnobirthing courses. Join us in Surrey, Richmond, and beyond, or online, for empowering classes that leave you feeling confident, prepared, and ready to embrace new life into the world!

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Mini First Aid

Mini First Aid

Classes & Advice

We are the UK’s largest paediatric first aid provider, training over 100 families every single week. Started from a kitchen table in 2014, Mini First Aid now have over 70 franchises nationwide, offering high quality, engaging and memorable first aid training. In 2021 BBC Dragons’ Den star Sara Davies saw the huge potential in Mini First Aid, and came onboard as an investor and adviser.

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Mosaic Journal

Mosaic Journal

Stand: D31

Capture your life story in pictures. Upload a daily photo and we'll deliver your prints every month

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Mumba Bra

Mumba Bra

Stand: E4

Clothing Pregnancy

The pregnancy and nursing bra REVOLUTION. Supporting You - In More Ways Than One. Fabric that adjusts as you grow, giving you perfect everyday comfort. Plus 3 smart features to aid breastfeeding.

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MuslinZ

MuslinZ

Stand: D25

Accessories Bath Nappies

A high quality range of muslin squares, swaddles & more at great prices.

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My Babiie

My Babiie

Stand: E50

Accessories Car seats Pushchairs

With our eye-catching, fashion-forward look that is unmistakably My Babiie. Standing out from the rest led us to become the UK’s fastest growing fashion-led baby brand. *Brought to you by Baby Planet

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My Buggy Buddy

My Buggy Buddy

Stand: F23

Accessories

Clips to attach bags securely, buggy locks and our award winning Car/Buggy Sun Shade and more accessories to help make your life a little easier

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Nanit & Dockatot

Nanit & Dockatot

Stand: A27

*Brought to you by Little Poppets

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Natal Active

Natal Active

Stand: C43

Maternity Wear Pregnancy

Award-winning, stylish and supportive activewear for pregnant and breastfeeding mums.

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Naturally Healthy Home

Naturally Healthy Home

Stand: E11

Services

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Nestboxx

Nestboxx

Stand: F30

bags Changing

The UK’s leading flash deal brand for pregnancy, baby and toddler products. Nestboxx introduces new pregnancy, baby and toddler products to expecting and new parents. The brand gets an engaged new customer to review and champion their product and the customer gets up to 80% off a fabulous must-have item. We will have further flash deals during the three day show at Sandown. Where NEW products meet NEW parents

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Neutrumbear

Neutrumbear

Stand: F45

Accessories Clothing Gifts Maternity

After finding it difficult to find gender neutral products, that weren't solely grey or white, we set out to change this trend allowing mums, dad, friends, family or work colleagues to buy beautifully handpicked collections whether they know the gender of their baby or not!

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Nonna Tonda

Nonna Tonda

Stand: C34

Each week we deliver fresh pasta and delicious sauces to your door, ready to cook and eat in under 5 minutes. It really is that simple.

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Noordi

Noordi

Stand: C58

Car seats Carriers Strollers

Safety of your child is our priority, let Noordi take care of your little one. *Brought to you by Baby Planet.

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Nuna

Nuna

Stand: B65

Car seats Carriers Furniture Strollers

Inspired by the clean lines and ingenuity of Dutch design, Nuna baby gear is easy, safe and flexible. *Brought to you by Baby Planet

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Obaby

Obaby

Stand: D60

Car seats Furniture Pushchairs

Award winning nursery and toddler furniture, made by our family for yours. Our collections feature cot beds, matching room sets, nursery chairs, toddler beds, strollers and accessories. *Brought to you by Baby Planet

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Organix

Organix

Family Feeding

Deliciously tasty, utterly organic foods & snacks for little ones 6-months to 6-years.

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Out ‘n’ About

Out ‘n’ About

Stand: C55

Pushchairs

Out ‘n’ About is the buggy that makes it easy and fun to get, well, out and about as a family. Our buggies can handle every terrain with ease, so you can spend your energy creating lasting family memories. From Cotswold cobbles and London potholes, to Yorkshire Dales and sandy trails, Out’n’About is there for the everyday and weekend adventure. *Brought to you by Baby Planet

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Owlet

Owlet

Stand: D11

Accessories Bedroom Child care Health

The award-winning baby monitor which tracks heart rate, oxygen levels and sleep trends on your smartphone from anywhere. *Brought to you by Cheeky Rascals

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Oyster

Oyster

Stand: A40

Accessories Pushchairs

Discover the revolutionary and award-winning Babystyle Oyster 3 collection. *Brought to you by Baby Planet.

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Peg-Pérego

Peg-Pérego

Stand: C60

Car seats Carriers Pushchairs Toys

Since 1949 we have focused solely on creating products for children. We like to think that many families have chosen our goods because we too are a big family. Everyone contributes their specific skills and know-how to the success of a joint project. *Brought to you by Baby Planet

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Personalised Toy Boxes

Personalised Toy Boxes

Stand: E31

Toys

Create your own personalised toy box to make the perfect, unique gift for your child, grandchild or special person. Hand made in the UK, beautifully crafted, a huge choice of colours, extras to add a little touch and all made with love and care.

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Pure Pet Food

Pure Pet Food

Stand: E36

Pets

Show your dog just how loved they are with tasty, wholesome, healthy dog food.

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Purermama

Purermama

Stand: B12

Maternity Wellness

Purer Mama are revolutionising pregnancy and postpartum supplements with their Project Baby Gold Award winning capsules. Their superior formulas contain the right amounts of the essential nutrients, developed in line with new research, to support and enhance your mental and physical wellbeing.

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Purflo

Purflo

Stand: F42

Accessories Bedroom

Purflo is the UK’s original baby safe sleep brand started by concerned new parents who wanted to create cleaner, safer and healthier sleeping environments for babies.

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Rockit

Rockit

Stand: D11

Accessories Sleep Travel

At Rockit HQ, we’re on a mission to help babies sleep. The new rechargeable Rockit stroller rocker and our other award winning sleep aids are making life easier for exhausted parents all over the planet. *Brought to you by Cheeky Rascals

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Silver Cross

Silver Cross

Stand: A70

Car seats Furniture Pushchairs

Silver Cross pushchairs, car seats, prams & nursery furniture will give your baby the best start in life. Buy from a trusted British brand. *Brought to you by Baby Planet

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Snüz

Snüz

Stand: D55

Bedroom

We live and breathe ideas and products that are designed to make sleep happier, better and easier. *Brought to you by Baby Planet.

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Something Special

Something Special

Stand: A35

Gifts

We make beautiful personalised gifts, all made to order. Choose your own colour scheme and design to give something special.

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Sue Greetham Photography

Sue Greetham Photography

Stand: E25

Maternity Newborn & Child Photography Photography

Sue is one of the UK’s leading newborn, baby, children and family photographers working from her home studio in Orpington.

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Sunnies For Kids

Sunnies For Kids

Stand: C22

Accessories

Sunnies sunglasses are made from BPA free rubber, which means they bend and flex to withstand the rough and tumble of life in kids’ hands. Rubber frames are soft to the touch and lightweight. All our sunnies sunglasses offer 100% UVA/UVB protection against strong sunlight. The lenses are filter category 3 equivalent to UV400 and are shatter resistant.

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Sweet Dreamers

Sweet Dreamers

Stand: F20

Bedroom Gifts Toys

Multi-award winning baby sleep products including Ewan the dream sheep. Experts in creating well-loved sleep soothers for 1000s of families across the world.

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TFK

TFK

Stand: A50

Pushchairs

Our strollers are the perfect companions for all active, outdoor enthusiastic parents! *Brought to you by Baby Planet

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That Gay Creation

That Gay Creation

Stand: E5

Accessories

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The Barre Coach

The Barre Coach

Stand: B8

You’re here because you’re ready to take the first step towards becoming the happiest, healthiest, most confident version of yourself…and I’m here to support you every step of the way.

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The Brownie Box

The Brownie Box

Stand: B6

Food

Freshly bakes brownies and sweet treats, delivered right to your door. The Brownie Box takes pride in creating moments of enjoyment and sharing our delicious treats nationwide.

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The Cloth Nappy Store

The Cloth Nappy Store

Stand: D25

Eco-friendly Nappies Newborn Essentials

Providing a more sustainable option by moving away from single-use items is the way to a brighter, cleaner, greener future.

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The Washable Nappy Company

The Washable Nappy Company

Stand: D38

Classes & Advice Eco-friendly Nappies

Independent cloth nappy shop selling a huge range of high end reusable nappy brands (Mother-ease, TotsBots, Bumgenius, Little Lambs, Close Parent). Nappies needn't cost you the earth! Advice on how to use, choose and wash successfully. Plus a range of reusable eco baby related products including washable wipes, breast pads. toddler night nappies and training pants.

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Thermomix

Thermomix

Stand: E8

Services

My Thermomix® brings great benefits to my household, such as saving time in the kitchen and saving money. It also has amazing health benefits as I can make a lot of meals from scratch, and I have great recipes that I can follow and for new parents it’s life saver.

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Things Happen

Things Happen

Stand: F28

Classes & Advice Finance

Specialising in financial advice and insurance for new parents.

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Tonies

Tonies

Stand: B31

*Brought to you by Little Poppets

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Ubere Mama

Ubere Mama

Stand: E38

Clothing

Classic, cosy breastfeeding clothes with feeding access so discreet you can keep wearing them after you've weaned. Designed and made solely in UK. Beautiful soft fabrics.

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Usborne Books – London

Usborne Books – London

Stand: E32

Books

We are the leading UK independent publisher of children's books. Our books are available worldwide.

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Venicci

Venicci

Stand: B50

Car seats Carriers Pushchairs

Designed to provide solutions to the reality of life with a baby. We deliver on style, performance and safety. *Brought to you by Baby Planet.

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Venture Photography Eton

Venture Photography Eton

Stand: C32

Photography

We design bespoke and exquisite pieces of personalised framed art to capture your family's unique story.

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Yookidoo

Yookidoo

Stand: A23

Bath Softplay Toys

Our award-winning, and often revolutionary, baby toys, bath toys, play gyms, and other products are all about fun, exploration, and discovery. We are dedicated to engaging children at every age and stage, and challenging them in just the right ways to develop new skills.

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