London Exhibitor List

2 Little Legs

Stand: E23

2 Little Legs is the the home of award winning, luxury, handmade children's clothing. All products are designed and handmade in Hertfordshire

aggie and flo

Stand: E35

Aptamil

Stand: B41

Aptamil is the Number 1 Brand for Follow on Milk in the UK.* Aptamil provides a wide product offering for whatever your needs might be, from powdered formulations to our more convenient formats** for on the go such as Ready to Drink. **IRI Infoscan total market MAT w/e 27/05/2023 domestic volume sales for Aptamil Follow On Milk Total UK **More convenient than powdered formulations

Ardo

Stand: E19

ARDO breastfeeding products offer optimal support while expressing and storing breastmilk.

Art By Law

Stand: D34

We produce images from the heart with great sensitivity and understanding to all of our client's needs, striving to be the best in our field.

Babies in Essex

Stand: C30

Our aim is to provide high class, luxury, and traditional babywear worldwide. We believe that all babies should be dressed as cute as their personalities, without breaking the bank of Mum and Dad!

Baby Brezza

Stand: D11

The most advanced way to automatically make a warm, formula bottle instantly. No measuring, no mixing, no fuss. *Brought to you by Cheeky Rascals

Baby J’s

Stand: D23

Genuine baltic amber jewellery and more...

Baby Planet

Hassle-free shopping for all the top brands at the best prices.

BabyBjörn

Stand: B55

We develop good, functional and safe products for very young children. *Brought to you by Baby Planet

Bibbilyboo

Stand: F22

Beautiful award winning bibs with a unique waterproof barrier composed of child friendly fabrics

Bibinee Dolls

Stand: C20

Bibinee Dolls, is an early years toy brand, filling the huge gap in the market for soft plush, diversity dolls. Based in the UK and serving suppliers and customers internationally, they aim to empower children to learn, grow, play and just as importantly, love through representation and inclusion.

BioGaia UK

Stand: D21

BioGaia is a world leader in probiotic research and development. With over 250 published studies involving 22,000 participants of all ages, BioGaia’s products with L. reuteri probiotic strains are among the most scientifically documented in the world.

Caline Baby UK

Stand: D42

As The Aegean Touch, we supply high-quality baby textile products in the UK market. Our products are made of 100% cotton, natural, soft, breathable muslin fabrics. The fabric production including the printing and dyeing processes are completed in our manufacturer's facilities in Denizli, Turkiye under the brand "Caline Baby" where the OEKO-TEX standards are met through the whole process.

Carifit

Stand: B9

Our game-changing carrier is designed to help you and your baby bond and move together–your way. Perfect for both day-to-day use and for working out, Carifit is the only carrier you need to support you and your baby safely and comfortably.

Cells4Life

Stand: D20

Cells4Life is the leading umbilical cord blood stem cell bank in the UK. Find out how your baby's stem cells could help if they need treatment in the future.

Charley’s Wild World

Stand: E6

Eco-friendly sustainable childrenswear made in the UK

Cheeky Rascals

Stand: D11

Making parenting easier with unique baby products from across the globe. Discover our range of clever sleep essentials including Owlet, Rockit, Izmi and Love To Dream.

Chicco

Stand: B50

Chicco offers a wide range of baby essentials, including cribs, pushchairs, and toys. With over 60 years of expertise, Chicco supports families through every precious moment, providing safe, practical, and stylish solutions to make parenting a little easier. *Brought to you by Baby Planet

Cosatto

Stand: C40, C50

Cosatto are saving the world from boring baby stuff with our range of high quality nursery products. *Brought to you by Baby Planet

Costco

Stand: D32

Join the club & start saving!

Cow & Gate

Stand: B41

Trusted for over 100 years, we’re proud to have fed 5 generations of Britain’s babies. We offer our highest quality products, including our Award-Winning Follow-on milk Value Pack, in powders and ready to drink liquids – enriched with everything they need and nothing they don’t (like palm oil or artificial preservatives).

Cuddledry

Stand: F24

Bestseller since 2006 - multi award winning Cuddledry towels make baby bathtime safe & stress free - for newborn to age 6.

Cybex

Stand: C60, C65

Safety, design and functionality characterize our infant car seats, high back boosters and strollers. *Brought to you by Baby Planet.

Eddie and Bee

Stand: B4

Ethically produced, Soft and Sustainable Baby and Kidswear

Egg

Stand: A40

Designed in the UK with luxurious fabrics and materials to create the ultimate in comfort, safety and style. *Brought to you by Baby Planet

Finnsøn

Stand: C22

Multi-award winning sustainable changing bags and accessories for eco-conscious parenting

Foldimats

Stand: D39

As well as being supportive and safe our mats are also very practical, and not forgetting stylish. No rolling, no breaking apart!

Folk & Thread

Stand: F43

Fraupow

Stand: E12

Fraupow provides innovative breast pumps, breastfeeding products, and support services tailored for new mothers, empowering their breastfeeding journey

Future Life

Stand: F31

A friendly, professional and hassle-free will writing service to families across the UK.

Gaia

Stand: E60

Thoughtfully designed, practical and timeless nursery products to help you on your parenting journey. *Brought to you by Baby Planet

Green Chef

Stand: C41

The recipe box with 5 diet options to choose from each week. Take your pick from keto, lower carb, flexitarian, vegan and vegetarian.

Grow Wild Outdoorwear

Stand: C34

Grow Wild Outdoorwear is the brand for outdoor clothing and activewear for pregnancy, breastfeeding and babywearing. Ethical, eco-friendly maternitywear made in the UK and sustainable, ethical baby clothing and baby carriers for an outdoor lifestyle. Waterproof maternitywear and waterproof sling covers for hiking.

Guide Dogs

Guide Dogs is here to help people with sight loss across the UK, live the life they choose.

Hamilton Wallis Nannies and Household Staff

At Hamilton Wallis we pride ourselves on providing a premier, domestic staffing and childcare services for your family and home, wherever life may take you.

Hello Fresh

Stand: A23

The UK's leading recipe box. Delivering all the fresh ingredients and step-by-step recipe cards to your door. Dinner is solved.

iCandy

Stand: B80

With unsurpassable levels of quality and world-class engineering, we create the perfect travel system for your baby. *Brought to you by Baby Planet.

Ickle Bubba

Stand: E50, E55

An award-winning brand, determined to make parenting easier by understanding the demands of modern family life. *Brought to you by Baby Planet.

Izmi

Stand: D11

Discover award winning, expert designed Izmi baby carriers, ergonomic wraps and toddler carriers. *Brought to you by Cheeky Rascals

Joie

Stand: B60

Joie is committed to the highest standards of design, engineering and safety in our extensive range of pushchairs, car seats, and in home gear. *Brought to you by Baby Planet

Joolz

Stand: B40

Ergonomically designed pushchairs and accessories inspired by the everyday moments of parenthood. *Brought to you by Baby Planet.

Kente Kids

Stand: A27

Our product designs are inspired by our rich Ghanaian traditions and incorporate the vibrant and intricate patterns of Kente cloth. We believe in celebrating diversity and fostering a sense of pride and identity in children through our thoughtful crafted pieces.

KeriKit

Stand: D31

Luxurious and practical changing bags, keeping you effortlessly organised throughout your busy day.

Lilith Loves Henry

Stand: F40

We are a leading teething, baby weaning and baby accessories company in the UK. Selling a wide range of teething toys, baby weaning products, baby accessories and BIBS dummies.

Little Acorns

Stand: E65

Discover our huge selection of Little Acorns Nursery Furniture. *Brought to you by Baby Planet.

Love to Dream

Stand: D11

Global award winning swaddle to help your family achieve a better night’s sleep. *Brought to you by Cheeky Rascals

Macmillan

Stand: B44

Because cancer can affect your life in so many ways, we do whatever it takes to give people the support they need.

MAM

Stand: B20

Baby products unique in design and function to support the individual development of every child.

Mama Brew

Mama Brew is Vitamin-Packed premium coffee designed for mums-to-be and new mums. We support women through pregnancy, postpartum, and breastfeeding with low caffeine or decaffeinated coffee enriched with essential nutrients  — all with a delicious, gentle brew.

Mamas & Papas

Stand: B70, C70, D70, E70

The iconic brand with 35 years experience providing expertise to new parents and their families. *Brought to you by Baby Planet.

Maxi-Cosi

Stand: D55

The leading brand in car seats and pushchairs. Choose for safety, comfort and design. *Brought to you by Baby Planet.

Mee-go

Stand: D45

Stress-free travel with baby and toddler, plus nursery furniture to create your perfect dream nursery. *Brought to you by Baby Planet.

Migz World

Stand: D33

Welcome to Migz World, where comfort meets style in unisex kids' clothing! Founded and designed by me, Jasmine Lawrence, Migz World was born from my journey as a parent and the quest for simple, cozy attire for my son. I struggled to find high-quality, minimalist clothing options that weren’t overloaded with loud patterns and designs, which inspired me to create a line that truly reflects what kids want to wear

Mini First Aid

We are the UK’s largest paediatric first aid provider, training over 100 families every single week. Started from a kitchen table in 2014, Mini First Aid now have over 70 franchises nationwide, offering high quality, engaging and memorable first aid training. In 2021 BBC Dragons’ Den star Sara Davies saw the huge potential in Mini First Aid, and came onboard as an investor and adviser.

Moonbow Castings

Stand: C34

Here at Moonbow Castings we speciailse in life casting. This is an amazing process that allows moments in time to be captured and transformed into beautiful keepsakes to treasure forever. By casting the human body or even an object absolutely anything is possible.

MuslinZ

Stand: D25

A high quality range of muslin squares, swaddles & more at great prices.

My Baby Days

Stand: E33

Designed in France, these stunning prints (a unique twist on milestone cards) not only look great as part of the nursery décor, but serves a truly beautiful purpose too. From your baby's earliest days, every ‘first’ can be time-stamped to ensure the precious moments can be remembered, however big or small. Capturing everything from their earliest giggle, to the first taste of a lemon, and the essential first ride on a swing.

My Buggy Buddy

Stand: F23

Clips to attach bags securely, buggy locks and our award winning Car/Buggy Sun Shade and more accessories to help make your life a little easier

My Little Miracle

Stand: B42

Our products are more than just skincare; they are a symbol of love, nurturing, and the precious bond between parent and child.

Natal Active

Stand: D41

Award-winning, stylish and supportive activewear for pregnant and breastfeeding mums.

Nature’s Divine

Stand: C35

Nature’s Divine is proud to value itself as a vegan, cruelty-free, and eco-friendly brand with a range of products from oils and balms for babies through to products for mums and dads. We care for babies’ special skincare needs, so having natural and organic ingredients is essential.

Neutrumbear

Stand: F45

After finding it difficult to find gender neutral products, that weren't solely grey or white, we set out to change this trend allowing mums, dad, friends, family or work colleagues to buy beautifully handpicked collections whether they know the gender of their baby or not!

Newborn Memories

Stand: E18

The first week of your baby’s life is unique, magical and a life changing time. As newborn specialists and a super father & daughter team, we know how quickly your baby will change. You only get one chance to capture your baby as they are right now, and once it’s gone you can never get that time back.

Nonna Tonda

Stand: E32

Each week we deliver fresh pasta and delicious sauces to your door, ready to cook and eat in under 5 minutes. It really is that simple.

Nucu

Nucu is a multi-sensory sleep pad that supports longer, more restful sleep by creating a calming environment that feels safe and familiar. It’s been especially helpful for encouraging independent sleep and making crib transfers easier — gently bridging the gap between your arms and the crib. Real-time sleep insights help you understand your baby’s patterns and needs. Designed with care and backed by science, Nucu fits naturally into your baby’s sleep space and daily rhythm.

Nuna

Stand: B65

Inspired by the clean lines and ingenuity of Dutch design, Nuna baby gear is easy, safe and flexible. *Brought to you by Baby Planet

Out ‘n’ About

Stand: C55

Out ‘n’ About is the buggy that makes it easy and fun to get, well, out and about as a family. Our buggies can handle every terrain with ease, so you can spend your energy creating lasting family memories. From Cotswold cobbles and London potholes, to Yorkshire Dales and sandy trails, Out’n’About is there for the everyday and weekend adventure. *Brought to you by Baby Planet

Owlet

Stand: D11

The award-winning baby monitor which tracks heart rate, oxygen levels and sleep trends on your smartphone from anywhere. *Brought to you by Cheeky Rascals

Oyster

Stand: A45

Discover the revolutionary and award-winning Babystyle Oyster 3 collection. *Brought to you by Baby Planet.

Peg-Pérego

Stand: D50

Since 1949 we have focused solely on creating products for children. We like to think that many families have chosen our goods because we too are a big family. Everyone contributes their specific skills and know-how to the success of a joint project. *Brought to you by Baby Planet

Pillow T

Have all the comfort with our T-shaped pregnancy pillow for pregnant women in UK that gives comfort, restful and relaxing moments throughout the journey of pregnancy.

Pure Pet Food

Stand: E9

Show your dog just how loved they are with tasty, wholesome, healthy dog food.

Purermama

Stand: B12

Purer Mama are revolutionising pregnancy and postpartum supplements with their Project Baby Gold Award winning capsules. Their superior formulas contain the right amounts of the essential nutrients, developed in line with new research, to support and enhance your mental and physical wellbeing.

Purflo

Stand: B31

Purflo is the UK’s original baby safe sleep brand started by concerned new parents who wanted to create cleaner, safer and healthier sleeping environments for babies.

Riverford Organic Farmers

Stand: E8

Proper farmers with mud on our boots, we grow & deliver 100% organic veg boxes. Ready to #LiveLifeontheVeg?

Rockit

Stand: D11

At Rockit HQ, we’re on a mission to help babies sleep. The new rechargeable Rockit stroller rocker and our other award winning sleep aids are making life easier for exhausted parents all over the planet. *Brought to you by Cheeky Rascals

Rowan Preparatory School

Stand: A28

Independent Prep School for Girls aged 2 - 11 Claygate, Surrey

Silver Cross

Stand: A70

Silver Cross pushchairs, car seats, prams & nursery furniture will give your baby the best start in life. Buy from a trusted British brand. *Brought to you by Baby Planet

Something Special

Stand: A35

We make beautiful personalised gifts, all made to order. Choose your own colour scheme and design to give something special.

Sue Greetham Photography

Stand: E25

Sue is one of the UK’s leading newborn, baby, children and family photographers working from her home studio in Orpington.

Sunnies For Kids

Stand: C39

Sunnies sunglasses are made from BPA free rubber, which means they bend and flex to withstand the rough and tumble of life in kids’ hands. Rubber frames are soft to the touch and lightweight. All our sunnies sunglasses offer 100% UVA/UVB protection against strong sunlight. The lenses are filter category 3 equivalent to UV400 and are shatter resistant.

Sweet Dreamers

Stand: F20

Multi-award winning baby sleep products including Ewan the dream sheep. Experts in creating well-loved sleep soothers for 1000s of families across the world.

Tails.com

Stand: E31

Tailored dog food, based on your dog's unique nutritional needs and delivered to your door each month.

The Brownie Box

Stand: B6

Freshly bakes brownies and sweet treats, delivered right to your door. The Brownie Box takes pride in creating moments of enjoyment and sharing our delicious treats nationwide.

The Cloth Nappy Store

Stand: D25

Providing a more sustainable option by moving away from single-use items is the way to a brighter, cleaner, greener future.

The Little Luggage Co

Stand: F42

Award winning luggage and packing accessories designed to make Mum life easier!

The NSPCC Charity

Stand: C21

The Sleep Nanny

Stand: E4

A good nights sleep is priceless! The Sleep Nanny® is funded by a wife, a mother of two, best selling author, speaker and trainer, Lucy Shrimpton.

The Washable Nappy Company

Stand: D38

Independent cloth nappy shop selling a huge range of high end reusable nappy brands (Mother-ease, TotsBots, Bumgenius, Little Lambs, Close Parent). Nappies needn't cost you the earth! Advice on how to use, choose and wash successfully. Plus a range of reusable eco baby related products including washable wipes, breast pads. toddler night nappies and training pants.

Things Happen

Stand: F28

Specialising in financial advice and insurance for new parents.

Ubere Mama

Stand: D24

Classic, cosy breastfeeding clothes with feeding access so discreet you can keep wearing them after you've weaned. Designed and made solely in UK. Beautiful soft fabrics.

Venicci

Stand: C58

Designed to provide solutions to the reality of life with a baby. We deliver on style, performance and safety. *Brought to you by Baby Planet.

Venture Photography Eton

Stand: C32

We design bespoke and exquisite pieces of personalised framed art to capture your family's unique story.

Wild

E31

Refillable, natural, body care.